Monday, August 17, 2009

Collectors List Improvements

A long awaited fix to Colnect's collectors list has finally been implemented. As collectors on Colnect may collect different types of collectibles, it's important to see who collects what. The collectors list (see below) now shows it clearly.



In addition, an easy-to-use pop-up selection now allows to filter by collectors of a certain collectible, for example coin collectors or stamp collectors.

Sunday, August 16, 2009

Colnect advertising on TechCrunch

Do you want to know how effective advertising on TechCrunch is?

A few months ago, Colnect has won the Startup2.0 competition in Spain. The prize chosen was an advertisement space on TechCrunch, a world known technology blog.

Though it took way too long time (most of which was not my fault), the following ad is now finally displayed:



It will run for a week (started 2 days ago) and I will report how many clicks on it were made. This information may be interesting for those considering advertising on TechCrunch, as it's seemingly quite expensive in comparison to Google's AdWords.

Wednesday, August 12, 2009

Colnect has sitelinks on Google

Google sitelinks are links shown under some sites in a search results page.

Colnect now finally has sitelinks as the following image shows:



To see how it looks now, simply Google: Colnect.

They are supposed to be somewhat helpful in convincing users to click on one of your results and so that's good news for Colnect. I'd like to accredit it to some recent SEO efforts I've made but the truth is one never really knows...

The odd thing is how these links are chosen by Google's "automatic" process. The words chosen for quicklinks are "Stamps", "Phonecards", "Countries" and "Monedas".
The first two seem a perfect choice as they frequently appear on Colnect and are really a part of what the site is all about. The last two are quite a weird twist of Google's algorithm as "Countries" actually refers to the Banknote catalog - countries list on Colnect and the second one goes to the Spanish version of the coins page, rather than the English one.

Any tips on how their "automatic" algorithm works and how I could optimize for it would be appreciated. Until then, I am, as most, at the mercy of the Google gods.

Link and Search

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