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The Facebook team, after apparently deciding that there wasn't enough excitement to its old privacy settings, made additional changes this week in an effort to appease users who have complained about the amount of their profile information that's available to the public. Ironically (or perhaps deliberately), these modifications mean that users now have even
less control over the visibility of certain content to others. For instance, before the changes were made, Facebookers could designate certain "groups" of their contacts who could
not see all or part their friends list. However, Facebook now displays a new notification when one tries to modify the settings on their friends list that "Your Friend List is always visible to you and your friends" (see screenshot image). Since these changes were completely unannounced, profile information that some users specifically designated as private and presumably still believe as such are now potentially visible to the public. In the eyes of many, this constitutes a serious breach of privacy. One can't help but wonder if Facebook will soon make other confidential information universally accessible, such as which profiles a user clicks on or messages sent to their Inbox.
This stir has caused some devoted users to seriously question their loyalty to the social networking site. Many have a wide variety of friends on their Facebook list and like to keep their personal and business contacts separate in some ways, such as being able to meet and stay in touch with business connections while simulataneously keeping their list of personal friends hidden from them. With these changes, that is no longer possible.
In addition, the new changes have made it much more difficult to control which types of a user's Facebook activity are automatically published as "News-Feeds" on their wall. As an example, it used to be possible for Facebook addicts to hide the notifications for adding friends and posting on other peoples' walls from being displayed in their profile, whereas now this appears to be impossible. This lapse in confidentiality was discovered by the exasperated
Colnect founder Amir Wald when he checked his wall this morning. "Introducing changes that breach our privacy so blatantly and without a warning is nothing less than outrageous" said Mr. Wald, "We would never dream of doing such a thing to our devoted collectors community".
In order to maintain this element of privacy, Facebookers are now required to manually delete each of these notifications one-by-one from their walls, as opposed to the "Erase All" function that was available in past incarnations. The fact remains that users should not have to go out of their way to preserve the confidentiality of information that they previously took for granted, especially when many are not even aware about the automatic changes made to their settings.
These latest developments mark the latest concern with the site for internet privacy advocates. If Facebook keeps making Privacy changes, it needs to ensure that any strict privacy restrictions already established by existing users are not compromised in the process. Otherwise, many dedicated supporters may opt to pull the plug and end up displaying none of their personal information to anyone.