Should more traffic bring more revenues on AdSense? Read on and you might be surprised.
Colnect is a content-rich website for collectors of stamps, coins, banknotes, Phone Cards, Bottle Caps and Tea Bags.
We use Google Analytics to measure our traffic and it's connected to the AdSense account. A comparison of Colnect's statistics for September-October 2009 reveal that in comparison to the 61 days before them, there has been a rise of 31% in AdSense Page Impressions, 36% in AdSense Unit Impressions but ONLY 3.3% in AdSense Revenues!!!
Yes, you are reading these statistics correctly. Correlation between the rise in traffic and in revenues is almost non-existent. A few reasons come to mind but let's start with your comments on the subject. What do you think?
Colnect, Connecting Collectors. Colnect offers revolutionizing services to Collectors the world over. Colnect is available in 63 languages and offers extensive collectible catalogs and the easiest personal collection management and Auto-Matching for deals. Join us today :)
I think its the quality of traffic. Not all traffic sources bring users that generally click on ads. Some traffic sources bring users that are highly techie and they are really blind for ads.
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